With the recently peaked interest in open online learning, the conversation seems to have moved immediately towards the shock and awe of scaling an architecture for 30 thousand to 1 million students. I signed up for a Coursera course more than a month ago. The sign-up was both streamlined and relatively elegant (or at least simple), as was the course space. It was easy: the materials were clearly labelled, people were introducing themselves on the hosted discussion boards, the weekly assignments were front and center, and the entire enterprise was packaged quite well. It takes on the feeling of a process that has become utilitarian to a degree we could never have imagined. It reminds me of the beginning of Don Delillo‘s Mao II when they’re conducting a mass wedding of thousands of couples at Yankee Stadium: “They take a time honored event and repeat it, repeat it, repeat it until something new enters the world.” Yet, six weeks later I have not done anything in the course for many of the reasons Tim Owens nicely outlines in his post “Failing Coursera.”
I don’t want to discount the potentially transformative effect of massification for either marriage or learning (the buzz around Massive Open Online Courses, or MOOCs, has been pervasive), but I also can’t help but feel we’re in a very similar situation as we were five or six years ago when we were imagining and designing spaces for teaching and learning. Coursera’s proprietary environment was created for scale and simplicity, a tool intended to perpetuate its own framing of course design. As with Blackboard before Coursera, not only is learning design limited by the environment, but learning interactions are shackled within them, too. Where is the space for aggregation, for owning your work? All your work exists on Coursera’s servers and is attached to a license scheme that makes it far from open and easily re-usable. This is not incidental, but rather supports another pervasive recent trend: ANALYTICS–as Michael Crow puts it there are “NO MORE EXCUSES” (the July/August 2012 issue of EDUCAUSE Review is scary in this regard).
Point being, you have no real control over the work you do in these spaces, and there is no sense of creating a distributed network wherein people can utilize their own, existing online identity as part of the course. For this reason alone I’ve been surprised just how little has been said about how the technology might in some ways reflect the values of a particular approach to teaching and learning.
Martin Hawksey’s blog post “Notes on technology behind cMOOCs: Show me your aggregation architecture and I’ll show you mine” does a brilliant job of breaking down some of the conceptual ideas behind the syndication/aggregation based course that enables people to own and control their distributed work. Where the challenge for MOOCs is how to scale a single course for many users—with little or no regard for interaction—a more interesting challenge for an open learning architecture is how to scale this approach across and amongst many courses. Or even better, across several institutions! I would love to scale a university, a discipline, or a community like Jon Udell is trying to do with his aggregated calendar project Elm City. This works towards a “a network of networks,” to quote Gardner Campbell. MOOCs, as they are being imagined currently by a few startups, are far too monolithic for the web; they’ve become the arena rock of the classroom, and I’m not so so sure they’ll have an encore. Rather than booking arenas for someone else’s tour, institutions should be innovating in the future of this space. To quote Brian Lamb’s recent post “No Content”:
…the focus on venture-capitalized MOOCs distracts us from better-developed strategies that promise to do more to reduce the costs and increase the reach of higher education: open platforms and open access….Think about the efficiencies an open source, searchable, syndicated, collaborative authoring system can provide when publishing to multiple environments.
This is particularly pressing when you consider that control over how faculty and students share and re-use content should ultimately belong to them. The architecture referred to in the above quote starts to get us there. A number of folks in higher ed have been working with open source architecture to create online communities wherein sharing and creating resources becomes an integral part of the very life’s blood of an institution. The idea that we can collaboratively build a platform that will help frame the discourse and sharing, which an architecture like this would reflect, seems the most pressing issue from the whole MOOC explosion, at least for me.
The open source ecosystem at the University of Mary Washington has enabled us to do some pretty innovative things locally, as has Baruch College, CUNY’s Academic Commons, and the University of British Columbia. Yet, these localized experiments remain surprisingly uninteresting to most universities. How can open architecture through open source applications not begin to represent a re-investment in innovative people, process, and possibility at universities rather than off-loading our vision to a venture capital-inspired “solution” for education? It seems to me that a tremendous amount of teaching and learning design is currently being abdicated by universities, and businesses have no problem filling the void. Pearson’s contract with the California State College system is a very alarming example of just that.
What should be a matter of leading the field into the 21st century has become little more than a consideration of global branding. No students in these corporate-wrapped course spaces are asked to take any ownership of the work they do. There is no aggregation or syndication, and even if there was—given that scaling is at the heart of this business model—how much of the architecture will be freely shared? Those of us who wanted to independently experiment with these ideas would be none the richer; the idea of enriching the commons through such a scaled, global model of the classroom is ultimately a sham. And the irony in all this is how many elite universities have freely given away their expertise to startups with no revenue stream, no foreseeable market, and no true understanding of how such a move might dilute their brand. Where is Cordelia when you need her?
Rather than yelling and screaming about the state of open online courses as of late, I’ve turned back to Jon Udell‘s ideas from a 2007 talk he gave titled “The Disruptive Nature of Technology.” Udell lays out a vision wherein K-12, universities, and open source programmers are encouraged to help learners create “coherent personal digital archives” that seamlessly integrate with a wide range of institution’s necessary systems.
Jon Udell argues this is an issue that is necessarily bigger than just a student’s school work—because that’s not enough. It also has to encompass their personal photos, videos, transcripts, X-rays, dental records, police records, and a million other digital lifebits: a much larger, abstracted digital space in which people manage and maintain all their records and decide how to push them out appropriately to various destinations, a space we own and the university architecture can plug into securely and efficiently.
I understand we’re currently nowhere near this, but when we think about an architecture going forward, how can businesses, institutions, and governments alike not consider the importance of giving individuals control over their digital archives? Archives that as of now are anything but coherent, and that is the problem. RSS has opened the door, but it’s just the first step in a solution that will require our insistence and a commitment to imagining coherent aggregated hubs of content that we can each own and manage.
The idea isn’t to pretend that everyone and everything should be open source, rather to understand the issue is one of coherence, and right now coherence is often offered at the price of ownership and control. At this point, some kind of digital coherence can only be had if you work within someone else’s application. I want to be part of a movement that provides the beginning steps to building and imagining an architecture that makes the coherence of one’s online archive something that can be seamlessly syndicated, individually-owned and controlled, all while providing the greatest amount of privacy we can imagine in a networked world.
We have to broadly experiment with and come to terms with how we design an open architecture that provides for a coherent personal digital archive. UMW’s Domain of One’s Own pilot is just one early experiment in this regard, but I do think it is extremely important that higher ed takes on this challenge rather than offloading it to the sexiest start-up, a process that has given very few of us any more control over the online work we have done over the past ten years.


Jim, it’s wonderful to see you in this space! I think before the open architecture of technology will be widely accepted, we’ve got to work on academic culture. With most of the faculty I consult, the idea of a student creating and owning something for the student, not for the instructor, is completely foreign. Instructors are usually surprised when I recommend everything students create be something they can reuse someplace else to demonstrate knowledge and competence. There are still instructors who don’t return assignments, and universities with policies that prohibit using the same assignment to fulfill requirements in multiple courses. I think it’s important we work on these challenges at the same time we address the limits of the platform.
Jen,
What’s more, Andy Rush has made a pretty awesome video for the session, and if you are at all interested (and you can get a sneak preview of the idea here, check out the following link:
Funny you should say that because tomorrow at 3:50 EDT we are presenting on creating a Culture of Innovation at UMW. I do think the two go hand-in-hand and I believe part of a Domain of One;s own at UMW is trying to foster that sense of pushing faculty and students to consider managing your own space as normal and somewhat rationale
http://vimeo.com/50547675
It’s remarkable how much your comment parallels the very process we are trying to working through when approaching this on a larger, campus wide initiative that is really all about a culture shift.
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Jim — a great essay. Love the Delillo ref.
One of the bizarre things to me is the supposed great unbundling doesn’t apply to Coursera and the others. Coursera is a company, and a set of courses, and a platform all wrapped into one.
I don’t like it. It’s as if Sony and Time Warner put out their own music players. It confuses the content with the delivery system. Amy asked in our meeting why do we call them Coursera courses, and I think that’s why — the technology is so plugged into the course models that it’s hard to see it any other way.
So I guess my thought is the great unbundling critique cuts both ways….why not drop these courses into IMS Common Cartridge? Let other people run them and innovate on top of them?
Mike,
I love the idea of letting other people pick and choose from all that’s out there, and destroying the vertically integrated nightmare that is the mode of thinking for startups like Coursera. Funny thing is though that this has been done for years already, the web has helped us unbundle a lot, as you know, what it might be more useful to start imagining is how we creatively start bringing this work into a context where it is meaningful and has a space for discussion, interaction, and creative play around it. I think all the resources are crucial, but more and more there is no shortage of good ones, where the shortage seems to be is in any kind of structured and thoughtfully sustained dialogue around those resources. I want to think about the traffic switches for share those discussions seamlessly.
Do you know where I can get an IMS Common Cartridge? Is that format compatible with the web?
Me and some colleagues were trying to visualize this a while back, we were calling it a social learning environment (this was before social learning was over-used). But this is what we came up with:
http://www.edugeekjournal.com/wp-content/uploads/2010/03/sle.jpg
But…. something seems off… or maybe is missing. Maybe their needs to be arrows between the SLEs and then arrows between the PLEs – make everything open and connected. But if we can separate the teacher’s “environment” from the institution and then connect it to what the students are doing in their PLE, I think we can achieve this idea.
Matt,
I like that diagram, and it is exactly the model. I like the idea there too that the prof and the students are outside the institutional grid, but authenticate and share with it as needed. The same should be true fro students, and the IT infrastructure should be more about a means of supporting and making secure that passage of information from the individual to the system without trying to own and lock-in the data. Certain data needs to be protected, but for me this is a much larger, almost federal issue of understanding how we start managing identity digitally as a civil society. I imagine—and I know this is crazy— that universities like ours would be a great place to start experimenting wildly with this idea
Thanks for the comment, you rule.
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Hi Jim–
Thanks for the cool-headed analysis of MOOCs amidst the gold-rush mentality that surrounds them. Is there any technological reason why so many universities are doing deals with Coursera, EdX, Udacity, and others in order to offer scaled-up courses? Many of the schools leading the MOOC hype wave are the same ones developing open source LMSes for their in-house use– why not adapt these tools to massive scale rather than strike a deal with a for-profit, proprietary service? It’s just backward.
I took DS106 last year and had a great experience using just a self-hosted WordPress blog! If WordPress is mighty enough to power massive courses like DS106, why dance with the devil of proprietary LMS when we don’t have to?
Ted,
The questions as to “why” are crucial. I really am pretty nonplussed myself? Why dilute your brand on a startup? I have no idea, I wonder if it is simply fear? It might have something to do with a sense of partnership and profit, but given the University of Michigan contract that seems highly unlikely. I really don’t have a definitive answer to any of those questions, but those are the ones we need to pursue to begin to unpack the possibilities of this framework from the business model—the two have been conflated to a degree to make our future seem unavoidable—usually, but not always, this is simply prelude to the bill